When New Bloggers Want To Go From Zero To Hero With A Blog
Posted in blog, blog training, free articles on May 17th, 2008
Today I want to share with you the problems you may have in cultivating your list of contacts. I also want to share with you a solution to easily take your list of contacts and get them to know, like and trust you…you get a web site and a newsletter and I do all the [...]
Posted in marketing on May 8th, 2008
What’s the difference between push and pull marketing given the Internet?
I am asking this question to try and understand the impact blogs and online newsletters (email and RSS) have on brick to brick (off-line) marketing.
I am also asking because I am writing a book called “Kiss On The First Date: What Lovers Know That Marketers [...]
Posted in blog, blog structure on May 8th, 2008
A blog can quickly become a rambling and an unstructured mess. Well that’s my experience and from that experience I want to suggest an idea to structure your blog correctly from the start.
The other day I thought of writing a book called Kiss On The First Date: How To Market A Brick To Brick Business [...]
Posted in marketing on May 5th, 2008
Yes it is. The only thing dead about push marketing is how people use it. Push marketing will always be part of marketing and no one will stop that. But people being interrupted by irrelevant push marketing will and are already ignoring outdated push marketers.
Today, you are spammed with push marketing wherever you go.
As you [...]
Posted in blog on Apr 28th, 2008
It all started while growing up on a small farm. My mother and father worked in town. And my sister and I had my grandfather at home looking after us.
Granddad showered us with unconditional love but I was the real favourite. He would buy me an air gun a only gave my sister 50 [...]
Posted in free articles, marketing, newsletter on Apr 26th, 2008
People, new to blogging, always tell me that they don’t have time to write articles and blog them. Then I ask them, "how much time do you need to blog?" and they cannot tell me.
Let me ask you a few more questions:
How much time does it take you to get a new client?
How [...]
Posted in free articles, marketing on Apr 25th, 2008
Let’s say you are a business person and you do what’s called brick to brick business. You don’t use the Internet at all. Ok, you use email and you may surf the Internet from time to time. But you don’t have an online presence.
You know about web sites and have heard of blogs but you [...]
Posted in free articles, marketing on Apr 22nd, 2008
We always want good news. We all want to be liked. And being liked give us the energy and inspiration to continue. I have said many times that we need to collect testimonials from people who we meet.More on testimonials and more.
These testimonials ensure that both parties stay committed to the contract and to the [...]
Posted in free articles, marketing, traffic on Apr 21st, 2008
Can a book club make your blog go viral? In other words can a book club story become a free marketing tool. Yes and I will share the story with you.
I have a community blog here in Simon’s Town South Africa where we sell real estate using a blog.
My wife is an avid reader of [...]
Posted in free articles, marketing on Apr 21st, 2008
I made a mistake and dropped three consecutive emails to people who gave me permission to communicate with them. Ouch!
Lesson 1) Most people will justify the mistake and I wanted to stay clear of that.
Lesson 2) The reason for the mistake is not the issue because then I justify and I hate justifications.
Now that I [...]
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